Are you looking for inspiration to start your dropshipping store in the UK?
Whether you're new to dropshipping or a seasoned veteran, looking at successful businesses can be incredibly useful.
In this article, we'll show off 13 of the best dropshipping stores from the UK and discuss why they are ones to strive after.
We hope you'll pick up plenty of ideas for things to adopt (or even avoid!) on your own online store.
So, whether you're planning your first venture or already running a profitable business, let's look at some of the best examples Britain has to offer!
The list of 13 UK dropshipping store examples
So, are you ready for some inspiration?
Let's dive right into the store examples!
Important reminder: These examples are intended to inspire creativity and innovation in building your own brand.
While it can be helpful to learn from successful businesses, it is essential to avoid simply copying their strategies and ideas. Instead, strive to create a unique brand that sets your business apart and resonates with your target audience.
1. Titan Power Plus
| Incorporated on | 24 April 2019 (source: Gov.uk) |
| Store type | Niche store |
| Niche | Charging equipment |
| Ecommerce platform | Shopify |
| Store theme | Shogun Landing Page Builder |
| Dropshipping app | N/A |
| Monthly traffic | 178.3k (source: Similarweb) |
Note: If we didn't find a dropshipping app in the website's code, it's likely that they have a close relationship with their supplier or are fulfilling orders with a dropshipping agent.
Let's start with one of the most successful dropshipping stores on this list; Titan Power Plus.
According to Similarweb, they get 178.3k monthly visits, resulting in an estimated annual revenue of $2.0M to $5.0M!
But how do we know that they're dropshipping?
Well, after some digging, we found a web page where they admit it themselves.
Here is a job opening for a customer service agent from Titan Power Plus, which clearly states that it's a dropshipping store:
Besides, we even found their product called ‘Titan Cable‘ on AliExpress:
| Product name | Titan Cable |
| Product cost (including shipping) | $5.12 |
| Selling price | $25.00 |
| Profit margin | 79.5% |
As you can see, Titan Power Plus has a great profit margin of 79.5% on this charging cable.
So, what makes this store so successful? Let's check out some interesting things about it:
- Using a page builder. Instead of designing the storefront directly from a Shopify theme, Titan Power Plus uses a page builder (Shogun). This allows them to fully customize the store to their liking and make it much more unique!
- Bundle builder. Titan Power Plus designed a ‘Bundle builder' feature for their store. Using it, customers can build their own bundle of products and get generous discounts. It's a common trick for how dropshipping stores can increase their sales!
2. Coddies
| Incorporated on | 19 March 2018 (source: Gov.uk) |
| Store type | Niche store |
| Niche | Footwear |
| Ecommerce platform | Shopify |
| Store theme | Custom (based on Impulse) |
| Dropshipping app | N/A |
| Monthly traffic | 15.2k (source: Similarweb) |
Coddies is a UK dropshipping store selling funny flip-flops and socks.
It was started in early 2018 by Jack Bennet. He was bored with the ‘standard' summer shoe style and wanted to shake up the footwear industry.
So, he let himself get inspired by his travels all around the world and started selling the most unique and fun footwear.
Well, it became a big success!
According to Jack Bennet's LinkedIn page, Coddies' products have been seen by millions and are even worn by celebrities like Dua Lipa and Doja Cat.
Coddies' flagship product is the pair of Fish Flops:
Which we also found on AliExpress:
| Product name | Coddies Bass Fish Flops |
| Product cost (including shipping) | $9.74 |
| Selling price | $24.77 (£19.99) |
| Profit margin | 60.7% |
Here are two great things Coddies does that you can learn from or get inspired by:
- Prepared for Q4. If you're reading this in Q4, did you prepare your dropshipping store for this awesome season already? Well, Coddies definitely did!
For instance, they created a custom Christmas-themed homepage. And on their US store, they even edited the product description to focus on selling the product as a Christmas gift:
And in 2021, Coddies even launched a collection of new styles specifically to give their customers new ideas for Christmas presents:
- Supporting charities. Coddies sells many fish-related items, so the fact that they donate 1% of sales to ocean conservation charities fits perfectly with that!
3. Noho Home
| Incorporated on | 13 April 2021 (source: Gov.uk) |
| Store type | Niche store (high-ticket) |
| Niche | Home |
| Ecommerce platform | Shopify |
| Store theme | Custom (based on Prestige) |
| Dropshipping app | DSers |
| Monthly traffic | 35.2k (source: Similarweb) |
If you're interested in high-ticket dropshipping, make sure you don't miss this example!
Noho Home is a high-ticket UK dropshipping store selling various items over £1,000 in the home niche.
According to Similarweb, around 33% of its traffic comes from the UK. But one funny thing is that it's not their number one traffic source, which is Albania, with around 35%.
Similarweb even places Noho Home in third place (after Ikea and Wayfair) for furniture stores in Albania:
It looks like Noho Home is still scaling, as its founders are actively recruiting on LinkedIn:
Besides having the dropshipping app DSers installed, we strongly feel that they're dropshipping because they have shipping times of four to eight weeks, and you can find their products on AliExpress.
For instance, the Manon Armchair:
Here it is on AliExpress:
| Product name | Manon Armchair |
| Product cost (including shipping) | £609.47 |
| Selling price | £2,613 |
| Profit margin | 76.7% |
As you can see, the difference between product cost and selling price is over £2,000, which is an amazing benefit that comes with high-ticket dropshipping stores.
Here are some other things you can learn from this store:
- Be aware that people may copy your store. If your dropshipping store proves successful, people will copy your store to try and replicate that success. The same happened to Noho Homo, which sparked a lengthy (but interesting) discussion on this Reddit post here:
- Product care guides. Noho Home sells high-ticket items, so their customers will want to take care of them well. So, Noho Home created a product care guide page that outlines how to correctly maintain the products:
4. More Than A Backpack
| Incorporated on | 16 July 2021 (source: Gov.uk) |
| Store type | Niche store |
| Niche | Backpacks |
| Ecommerce platform | Shopify |
| Store theme | Custom (based on Empire by Pixel Union) |
| Dropshipping app | DSers |
| Monthly traffic | 58.6k (source: Similarweb) |
Let's continue with More Than A Backpack. Quite clear that they focus on backpacks, right? Or is there more than just a backpack? 😉
Well, yes, there is! That's because this UK dropshipping store also sells handbags, bags for cameras, and various accessories.
So, why do we think this awesome-looking store is dropshipping? There are several reasons. For example, they state the following in their footer:
We source our backpacks from all over the globe to offer you something you won't find close to home.
That's definitely a friendly way of saying the following, right?
We buy our products from Chinese suppliers, so you don't have to.
Continuing our research, we tried to find their Mochilas School Backpack on AliExpress:
And here it is:
| Product name | Waterproof Mochilas School Backpack |
| Product cost (including shipping) | £13.38 |
| Selling price | £33.00 |
| Profit margin | 59.9% |
Let's check out some things that you can learn from this store!
- Tell a story. Something that distinguishes a branded dropshipping store from a non-branded one is that branded stores often tell a story. This helps to form a more personal connection with visitors and is likely to increase the conversion rate!
- Create a blog/journal. Starting a blog or journal is a great thing to do when growing your dropshipping store. It shows your visitors that you have knowledge of your niche, so it helps to build trust! Not to mention, you may get some free traffic to your store from your articles!
5. The Kawaii Shoppu
| Founded | 15 November 2019 |
| Store type | Niche store |
| Niche | Kawaii |
| Ecommerce platform | Shopify |
| Store theme | Custom (based on Empire by Pixel Union) |
| Dropshipping app | DSers |
| Monthly traffic | 61.3k (source: Similarweb) |
The next UK dropshipping store example is The Kawaii Shoppu.
This store started around 15 November 2019 and installed the Oberlo app almost directly (meaning: they are dropshipping via AliExpress).
After the Oberlo shutdown, they installed the DSers app and didn’t uninstall it yet — they even wrote a review on the Shopify App Store for the DSers app:
We also found several of their product on AliExpress. For example, this Miffy Cool Mist Humidifier:
| Product name | Miffy Cool Mist Humidifier |
| Product cost (including shipping) | £34.99 |
| Selling price | £18.98 |
| Profit margin | 45.8% |
Here are some things you should pay attention to for this store:
- A great design. Take a look at The Kawaii Shoppu. Do you see how well their design fits with their target audience? Much better than a few random colors, right?
- A serious Instagram account. The Kawaii Shoppu currently has more than 135k followers on its Instagram account! Check out the account here for some inspiration.
6. Fresh Frenzy
| Founded | December 2018 (source: Wayback Machine) |
| Store type | Niche store |
| Niche | Gifts |
| Ecommerce platform | Shopify |
| Store theme | Icon |
| Dropshipping app | DSers |
| Monthly traffic | 44.2k (source: Similarweb) |
Fresh Frenzy is the name of the next dropshipping store on this list.
You can see it's an online store from the UK from its Terms of Service:
Fresh Frenzy sells various products that are perfectly suited as gifts. Seemingly, it's going really well for them, as Similarweb estimates a monthly visitor count of 44.2k!
However, while it's a UK-based store, around 85% of its traffic is from the US (also estimated by Similarweb).
You can also see this from the product prices, which are displayed in Dollars:
We also found this product on AliExpress, so let's do a profit margin calculation for it:
| Product name | Elephant Cuddle Pillow |
| Product cost (including shipping) | $12.97 |
| Selling price | $39.00 |
| Profit margin | 66.7% |
Not too bad, right?
And there are still a lot of things you can learn from this store:
- Great product images. In a world where people are constantly bombarded with images, it’s important to ensure that the ones you use are high quality. Great images can help your store stand out and give customers a positive impression of your dropshipping store:
- Sticky ‘Add To Cart' bar. Fresh Frenzy added a great element to their product pages that's likely to increase conversions; a sticky ‘Add To Cart' bar. Using it, visitors can add the product to their cart at all times, even from the footer:
7. Plushyz
| Incorporated on | 7 September 2020 (source: Gov.uk) |
| Store type | Niche store |
| Niche | Footwear |
| Ecommerce platform | Shopify |
| Store theme | Custom |
| Dropshipping app | CJdropshipping |
| Monthly traffic | <5k (source: Similarweb) |
Next up is Plushyz, and it's a bit of a competitor for a dropshipping store we saw earlier, Coddies.
This is an online store from the UK, which can be seen from the ‘Contact us' details in the footer:
And like Coddies, Plushyz sells various funny slippers, like these Sharky'z Shark Slippers:
We also found them on AliExpress:
| Product name | Sharky'z Shark Slippers |
| Product cost (including shipping) | £8.44 |
| Selling price | £29.00 |
| Profit margin | 70.9% |
So, what can you learn from this store? Let's take a look:
- A mobile-first design. When looking at Plushyz's store using a desktop, some sections can look a bit ‘off.' However, when you open the store on your mobile phone, you will see that's where all the focus is. Having a mobile-first design is great because most of your visitors will use a mobile phone!
Take a look at this homepage section from a desktop view:
Versus the mobile view:
- Focused on TikTok. Advertising on TikTok is one of the best marketing methods right now, and Plushyz isn't planning on missing that opportunity!
8. Paparazzo
| Incorporated on | 4 September 2020 (source: Gov.uk) |
| Store type | Niche store |
| Niche | Photography tools |
| Ecommerce platform | Shopify |
| Store theme | Zipify Page Builder |
| Dropshipping app | N/A |
| Monthly traffic | 11.6k (source: Similarweb) |
Paparazzo is a dropshipping store specializing in simple-to-use tools that solve specific problems during the photography process.
For instance, they sell this kit designed for mobile creators and TikTokkers:
Looks like a fun niche, right?
However, keep in mind that you're currently looking at an evolved stage of the business. Actually, Paparazzo started in September 2020 as a one-product store selling an auto-tracking phone holder.
We know this from a quote from the founder, Matthew Leonard:
Our target market is anyone who wants to create content at home, or just spend more time with a loved one in a digital world by supplying tech products that make this easier and more fun. Our current product is called Paparazzo. An auto-tracking camera that will follow you wherever you go and keep you in the frame.
Matthew Leonard, Paparazzo (source)
However, at the time, Paparazzo had a difficult time finding a way to achieve fast shipping times, so they partnered with a Chinese logistics company and were featured in one of their success stories:
Cool to see, isn't it?
Now, let's make a profit margin calculation of their Mobile Creator Starter Kit:
| Product name | Mobile Creator Starter Kit |
| Product cost (including shipping) | £13.46 |
| Selling price | £69.00 |
| Profit margin | 80.5% |
So, what else can you learn from this store? Let's take a look:
- ‘Frequently Bought With' offers. Paparazzo places relevant offers on their product pages to try and increase their average order value:
- Ambassador program. Paparazzo does a great job of using affiliate marketing to increase its sales. Basically, an influencer can join Paparazzo’s ambassador program (created with UpPromote) to promote their products. And if someone purchases a product through them, they will get up to 12% of the revenue:
9. Gentcreate
| Founded | April 2021 (source: Wayback Machine) |
| Store type | Niche store |
| Niche | Bags & phone cases |
| Ecommerce platform | Shopify |
| Store theme | Custom (based on Prestige) |
| Dropshipping app | CJdropshipping |
| Monthly traffic | 6.8k (source: Similarweb) |
Next up is Gentcreate, a dropshipping store that sells various bags and phone cases.
So, what's so interesting about this store?
Well, it's their branded product! Check it out:
They claim it's a handmade iPhone case from high-quality Italian calfskin leather.
And with a price tag of $89.99 and the Gentcreate logo placed on the back, you would almost believe it, right?
But take a look at this AliExpress listing first:
That's right, it's the same product, and the AliExpress seller offers to customize the phone case with your own name. It's a business that resembles print on demand!
| Product name | Leather iPhone Case |
| Product cost (including shipping) | £16.15 |
| Selling price | £73.91 ($89.99) |
| Profit margin | 78.1% |
Branding the phone case gives it a luxurious appearance and increases its perceived value. Thus, Gentcreate can sell it for a whopping $89.99. That's even a lot more than Apple's own leather cases!
And they do admit that their products are made in China on the About Us page:
Here are some other interesting things we noticed about Gentcreate:
- A fitting theme. Gentcreate uses the Prestige theme. Prestige is a theme designed to give your store a high-end and prestigious look, and it perfectly fits Gentcreate's product and style!
- Featured on other news websites. During our research, we found this store in an article on Newstrail, a popular news website. This is a great thing for their SEO. Oh, and one more thing, they even have a Crunchbase profile!
10. Cozy Up!
| Incorporated on | 1 December 2021 (source: Gov.uk) |
| Store type | Niche store |
| Niche | Plushies |
| Ecommerce platform | Shopify |
| Store theme | Venture (not available anymore) |
| Dropshipping app | DSers |
| Monthly traffic | 6.8k (source: Similarweb) |
Cozy Up! is a colorful dropshipping store that sells products that fit their name, plushies.
Here is their Long Cat Pillow Plush on AliExpress:
| Product name | Long Cat Pillow Plush |
| Product cost (including shipping) | £25.49 |
| Selling price | £42.00 |
| Profit margin | 39.3% |
So, what can you learn from this store?
- A small profit margin. One thing that Cozy Up! may improve on is its product pricing strategy. Their profit margin is 39.3% for the 130 cm plushie, but for the smaller variants, it's even lower! For instance, they sell the 50 cm variant for only £14.00, including shipping:
- Simple but effective. Cozy Up! has a pretty simple website design, but we think it would work well! There are few distractions, perfect for leading visitors down the purchase funnel as efficiently as possible.
11. Mdrnized
| Founded | December 2021 (source: Wayback Machine) |
| Store type | Niche store |
| Niche | Home decor |
| Ecommerce platform | Shopify |
| Store theme | Custom (based on Warehouse) |
| Dropshipping app | DSers |
| Monthly traffic | 6.0k (source: Similarweb) |
The next store, Mdrnized, sells all kinds of home decor items. It's a great source of inspiration for some awesome product ideas!
Take a look at their best sellers in this overview here:
And sure enough, all of them can be found on AliExpress, including this Moon LED Wall Lamp:
| Product name | Moon LED Wall Lamp |
| Product cost (including shipping) | £26.67 |
| Selling price | £53.00 |
| Profit margin | 49.7% |
Here are a few things to check out for this store:
- A professional appearance. Just look at their homepage; does that look like a dropshipping store or a professional brand that is here for the long term?
- Product reviews. Mdrnized adds product reviews to its product pages for increased social proof.
The great thing about these reviews is that they also include an image, which makes them more trustworthy and also gives the customer a better opportunity to see how the product will look in real life!
12. ZenQ
| Incorporated on | 9 November 2020 (source: Gov.uk) |
| Store type | Niche store |
| Niche | Home decor |
| Ecommerce platform | Shopify |
| Store theme | Custom |
| Dropshipping app | DSers |
| Monthly traffic | <5k (source: Similarweb) |
Let's continue with ZenQ, another dropshipping store in the home decor niche!
Like Mdrnized, ZenQ has some amazing-looking items for your home.
An example is this Cute Deer LED Night Lamp, which we also found on AliExpress:
| Product name | Cute Deer LED Night Lamp |
| Product cost (including shipping) | £14.74 |
| Selling price | £32.99 |
| Profit margin | 55.3% |
Here are two things to learn from this store:
- Active Instagram profile. ZenQ has over 2,000 posts on its Instagram account. They also have over 400k followers, but we suspect some of them may be fake:
- Pinterest profile. ZenQ is doing great with its social media profiles! They currently also get over a million monthly views on Pinterest. (Click here to see the Pinterest profile.)
13. Pawsitive Vibes
| Founded | May 2018 (source: Wayback Machine) |
| Store type | Niche store |
| Niche | Pets |
| Ecommerce platform | Shopify |
| Store theme | PageFly landing page builder |
| Monthly traffic | 5.8k (source: Similarweb) |
Pawsitive Vibes is a Spocket store for the pet-loving community.
The store primarily focuses on unique gifts for dogs, cats, and owners.
You'll find products like custom dog bandanas, cat collars, and pet-themed home goods.
We know that they're using Spocket since they left a review for the app recently:
What sets Pawsitive Vibes apart is its commitment to more than just selling products.
A portion of their sales goes towards helping animals, so they're definitely making a positive impact:
Here are some other things to learn from this store:
- Blog. They have a blog section with articles like “How to Choose the Perfect Dog Bandana” and “Spoil Your Pup with a Homemade Dog Cake for Birthday.” This kind of content can keep visitors engaged and coming back for more.
- Catchy tone. Pawsitive Vibes is filled with catchy messages like ‘Drama Free Returns' and ‘You Shop, We Give.'
- Pet Matcher Quiz. Pawsitive Vibes offers a fun Pet Matcher Quiz. This is a brilliant strategy because quizzes can keep visitors engaged longer on the site. Plus, based on quiz results, they can offer personalized product recommendations:
- Free dog birthday cake recipe. This free recipe is a fantastic example of how stores can offer value to their audience while building up their email list:
Where can you find more examples for your dropshipping store?
Would you like to see even more examples for your dropshipping store?
Then don’t worry; we’ve got you covered with some awesome example articles:
- 23 Most Successful Shopify Dropshipping Store Examples | Inspiration
- 5 Bad Dropshipping Store Examples & What They Can Improve
- The 25 Best Dropshipping Niche Ideas for Your Store in 2023
- 67 Best Dropshipping Products to Sell in Your Store in 2023
And you can find even more articles that will inspire you right here.
Awesome, right?
Taking action
Reading and absorbing information and knowledge is great (definitely if it’s free!), but do you know what’s even better?
Taking action!
So, to help you with taking action with what you have learned in this article, take a look at the bullet points:
- Get inspired by other (dropshipping) store example lists, it's a great thing for your creativity, and you can learn so much from stores that have already succeeded!
- Learn more about creating a unique dropshipping store in this article.
- Read our 7+ tips about branding your dropshipping store.
- Follow our step-by-step guide on starting a dropshipping business in the UK, and check out the best UK dropshipping suppliers here.
- Try to implement everything you've learned in your own store!
Conclusion
There you go!
I think we can all agree that these UK-based dropshipping stores have a lot to offer for those who're trying to learn more about dropshipping.
Each example we explored in this article provided unique insights about different aspects of dropshipping, from store design to marketing.
These companies prove that with hard work and dedication, any business has the potential to succeed in today's marketplace!
Thank you for sticking to the end of this article, and we hope you're left feeling inspired and motivated.
Let us know your thoughts in the comments below!
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