Black Friday, the day when many consumers are looking for the best deals on the internet.
In this article, you will find ten Black Friday product examples that you can sell online in 2025!
I've found almost all of these Black Friday product examples with the product research tool Sell The Trend.
Keep in mind that many products can be sold online on Black Friday.
If you have access to Sell The Trend or any other product research tool, feel free to take a look at it yourself for more inspiration.
In addition to giving you some trending Black Friday products, I'm also going to tell you about why Black Friday is such a big event for ecommerce, and which products perform the best on this crazy day!
Tip: Looking for the best Black Friday deals for dropshippers? Check out our in-depth article here for the best deals in 2025!
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Black Friday Ecommerce Statistics
Black Friday has grown into one of, if not the most significant, online shopping events throughout the year.
On this day, many people are seeking to purchase discounted products online.
It is a day of opportunity for shoppers, but maybe even more for you as an online store owner!
In case you are not convinced that Black Friday is one of the largest online shopping events of the year, let us show you some statistics:
- A record-breaking 87.3 million US consumers shopped online during Black Friday in 2024.
- Black Friday reached around $10.8 billion in online sales in the US alone in 2024.
- The average adult spent $400 on Black Friday shopping in 2024.
As you can see, the potential is definitely there.
It's up to you to make the most out of it!
What makes a winning Black Friday product?
Of course, some products on Black Friday have more potential than others.
So, before showing you our list of the ten best Black Friday product examples, let me walk you through some of the things we have looked at to decide whether or not a product fits in our product examples list:
- High profit margin. As an online store, you want to attract as many customers as possible. On Black Friday, the most effective way to attract customers is to offer the best deals. The average discount for products on Black Friday is 31%, so you will need a product with a high profit margin to compete with that. The higher your profit margin, the higher the discount can be without selling at a loss.
- High perceived value. Products with a high perceived value are worth a lot of money to customers. Examples are watches, cosmetics, perfume, drones, smart home devices, and kitchen appliances. These products are ideal for selling on Black Friday, as you can offer a high discount on them.
- Medium- or High-ticket products. Sometimes, people who aren't in a rush to buy a particular product or don't have the money for it will intentionally wait for the Black Friday discount before making a purchase. This is most common with high-ticket products, as they are the most expensive, but it can also occur with medium-ticket products.
- Evergreen products. Evergreen products are those that maintain steady interest throughout the year. These products often perform exceptionally well during Black Friday because shoppers have already shown interest in them throughout the year. So, they already want to make the purchase, and often the extra discount will be the deciding factor.
Products with these characteristics have the highest chance of selling well on Black Friday.
The best Black Friday deals listed above are categorized by product types, including TVs, beauty, smart home, earbuds, smartwatches, toys, and appliances.
These products often have high margins and high perceived values, and usually cost more than $50.
This is why most online stores can sell these products at such discounts; they are probably still making a profit!
The list of 10 Black Friday product examples to sell online in 2025
Using this knowledge, we have compiled a list of ten outstanding Black Friday product examples for you to sell in 2025!
You can use this list as an inspiration, or you can even try to sell one of these products yourself!
Just remember to always be unique and avoid copying product photos or descriptions directly from other stores.
If you would like some inspiration on the topic of product descriptions, check out our article that showcases 8 Awesome Product Description Examples.
We will use AliExpress and Sell The Trend to showcase these products, but you don't have to use AliExpress as a supplier yourself, of course.
If the product is available on AliExpress, it's likely available from other suppliers as well.
For example, you can take a look at these AliExpress alternatives or these 9 free US dropshipping suppliers.
Tip: Looking for more inspiration? You will find more winning product examples here -> 18 Winning Product Examples
Let's start!
1. Wireless portable electric crusher
Remember the success of Blendjet?
Well, this product is similar but has some slight differences.
Instead of making smoothies, this portable electric crusher allows you to crush a wide variety of foods. You can quickly chop vegetables, fruits, meat, or even ice cubes.
This product would be fantastic for crushing food like garlic. Or, you can easily make guacamole as well. Put in the ingredients and push the button; it's as easy as that!
It's available in multiple colors, making it a great gift for someone who loves to cook.
On Black Friday, people are already looking to purchase Christmas or Thanksgiving gifts at a sweet discount.
And that's not all: it also has a high perceived value, and as an evergreen product, it makes an excellent choice for selling on Black Friday.
2. Smartwatch with Bluetooth earbuds
As we have seen above, both smartwatches and wireless earbuds are very popular during Black Friday.
We have arrived at the second product in our list of ten Black Friday product examples. And guess what? It features both a smartwatch and wireless earbuds in one!
This is a great product for anyone who loves fitness and would like to track their performance, all while listening to their favorite songs.
It's all you need! Behind the display, you will find 2 Bluetooth earbuds that will connect to your phone, allowing you to play your favorite music. I've never seen anything like that, have you?
Sell The Trend states that the product costs $49.90, and the suggested selling price is $72.84. However, you can actually find this product at a lower price.
I'm sure this product can be sold for more than $72.84 with the right marketing and product branding!
Related article: Are you interested in the best way to price your product? Check out our full pricing strategy guide!
Be aware, though. Before selling electronic products like this, always purchase a sample for yourself to check if the quality is good and if it's worth selling.
Curious to read about other niches you should avoid if you're a beginner? Check out our article!
3. Action camera gimbal stabilizer
With Black Friday approaching, you can be assured that action camera manufacturers like GoPro will offer attractive discounts, leading to increased sales of these cameras.
Of course, photography and videography are a very passionate hobby.
Many people will want to take their shots to the next level and purchase some cool accessories for their brand-new cameras.
So, what would help them take their videos to the next level?
Right! An action camera handheld gimbal!
This action camera gimbal stabilizer appears to have excellent quality and receives fantastic reviews.
The great thing is that it's compatible with multiple action cameras, waterproof, and even ships from the US!
4. Dog tennis ball launcher
The pet niche will always stay one of the best niches out there. Some people spend more on entertainment for their pets than for themselves.
Tip: Looking for more niche inspiration? Check out our article on the best dropshipping niches in 2025.
This is a toy for your dog. It's an interactive tennis ball launcher. It lets your dog play fetch independently, for moments when you're not around.
I suggest viewing this video if you would like to see how this product works and have a laugh:
One more notable aspect of this product is that it has a high perceived value, which allows it to be sold at a premium price.
Sell The Trend recommends a selling price of $69.99, but the product costs only $8.86.
You will have enough room to offer a significant Black Friday discount there.
5. Robot vacuum
Almost halfway through the list of Black Friday product examples, and we've got another product for you that ticks all the boxes!
It's a high-ticket evergreen product. It also has a high perceived value and can be sold at a high margin.
I hear you thinking: "High margin? The product cost is $139.99 already!"
That is true, but these robot vacuum cleaners can sell for as much as $1000.
So, with effective marketing and a well-branded website, you will be able to sell this product at a substantial profit.
Be aware that multiple suppliers offer vacuum robots. Do your research and pick a high-quality one that offers good value for money.
6. Cat paw seat cushions
Let's continue with a product offering multiple use cases.
These plush seat cushions are both cute and comfortable!
They are the perfect solution for reducing stress after a hard day of work or study. You can simply sit on them, take a nap, enjoy the peace, and relax.
Since the cushions are formed as cat paws, they will also appeal to cat lovers. Speaking of which, people with a cat may even buy two pieces, one for their cat and one for themselves!
In short, these cushions will be ideal for relaxing, providing a resting place for your pets, or simply serving as a decorative piece.
7. Premium XL extended LED mouse pad
With more people working from home than ever, the world is in need of computer equipment and accessories.
The massive discounts on Black Friday will likely encourage many people to purchase new keyboards, mice, monitors, and other computer accessories to work from home more comfortably.
So, why wouldn't they buy a nice new mouse pad at the same time?
This mouse pad will definitely stand out among all the others! It's enormous, features a customizable RGB LED light around it, and there's a world map printed on it.
Always handy in case you ever need to quickly look up where some cities are located, for example.
It's available in various sizes, ranging from a small one priced at $3.51 to the largest, which costs $26.24.
8. Foldable 3-in-1 cat bed
We aren't done with the pet niche yet. If the dogs get some new toys, the cats deserve to get a gift as well!
This Black Friday product example is a cat bed. But not just an ordinary one; this pet bed can be folded into three different shapes:
Everyone knows that cats love their hiding holes; they always chill, rest, and sleep in them. So, if it's cold and your cat is tired, this pet bed can be folded into a small cat house!
However, in the summer, it might be a bit too hot. So instead of needing to buy a different pet bed, you can simply fold it into a cat sofa where your cat can rest and sleep comfortably.
When you're feeling glamorous, you can even fold it into a honey jar form, allowing your cat to play hide-and-seek with you.
This cat bed is available in various sizes, ensuring that your customers will find a suitable size for their cats.
9. Neck massager
After working from home all day, your neck could use a nice, warm massage.
That was probably also in the minds of many of the thousands of people who bought this product.
As you can see, this is a highly successful product, with almost 20k orders and nearing $2 million in sales, according to Sell The Trend!
It has a very high perceived value and a massive margin as well. Most stores sell it for around $92.09.
Although the image indicates a product cost of $4.90, it actually sells for a bit more than that on AliExpress, around $26.
Still, you will have plenty of room to add a sweet discount during the Black Friday weekend!
10. Temperature display thermal flask
As I've mentioned in the 25 Best Niche Ideas article, high-end water bottles are a niche that is doing really well right now.
People are becoming increasingly aware of the importance of staying hydrated for their health.
The product I'm showing you here isn't an ordinary water bottle, because it has a pretty cool feature.
A thermometer is incorporated into the lid, allowing you to check your drink's temperature at any time.
It will enable you to differentiate yourself from your competition and make you unique.
Pretty cool, huh?
Conclusion
There you have it!
Ten Awesome Black Friday product examples that you can sell or get inspiration from to find other products.
Remember, picking a product is only one part of the preparation for this hectic last quarter of the year (Q4).
After you have picked your product, I recommend checking out this guide on what you can expect in Q4 and the other steps to prepare yourself for it!
I have mainly used Sell The Trend today, but don't forget that there are many other product research methods available. If you are looking for one, check out this article.
If you are also interested in the product research tool I used, you may want to check our full review of it here.
If you decide to try them, you can click here to get a free 7-day trial! Don't worry; you can cancel at any time (even before you start paying).
I hope that I have provided you with some great ideas today. If you have seen any other awesome products lately, don't forget to leave a comment below to share them with us!
Have a great rest of your day!
Want to learn more about ecommerce?
Ready to move your online store to the next level? Check out the articles below:
- 10 Great Halloween Product Examples To Sell Online
- 13 Facebook Ad Beginner Mistakes & How to Avoid Them
- 10 Instagram Shoutout Examples for Ecommerce | Inspiration
- Print on Demand Black Friday & Cyber Monday Guide (For 2025)
Plus, don't forget to check out our in-depth how to start an online store guide here.
