Are you looking for a way to make your online clothing store stand out?

If so, you'll need an attractive storefront - and the best way to achieve this is with an excellent Shopify theme.

Shopify has a selection of professionally designed templates specifically tailored for fashion shops so that your merchandise looks fantastic!

Whether you want a high-end or minimalist style, we've rounded up some of the top choices in this article.

Keep reading to discover which Shopify themes are perfect for your fashion store!

9 Best Shopify Themes for Clothing

Tip: Have you already created your Shopify account? If not, sign up by clicking this link here to get a free 3-day trial + 1 month for $1!

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The Best Shopify Clothing Themes: An Overview

Looking for a quick recommendation of the best Shopify themes for clothing?

Awesome! Take a look at our overview table below:

ThemeDesigned ForPriceRead Review
GainBeing a one-stop Shopify theme solution.$260Gain Review
DawnShowcasing product images.FreeDawn Review
FlexBeing the most configurable theme on the market.$495Flex Review
SymmetryA versatile, professional look with premium features.$320Symmetry Review
ParallaxOffering flexibility and creating a dynamic storefront.$240Parallax Review
DebutifyLimitless design possibilities.$0 / $29 / $79 / $149 per monthDebutify Review
PrestigeCreating a premium look and feel.$350Prestige Review
RetinaImage-focused product showcasing.$220Retina Review
UniverseBeing an all-inclusive theme solution.FreeUniverse Review

The 9 best Shopify themes for clothing

Let's take a closer look now at the Shopify clothing themes!

1. Gain Review

I was impressed by the variety of elements and sections available in this theme. I didn't require the assistance of a developer to set up and customize my store, which was very convenient and time-saving.

CoolLinen (Gain Theme user)
Gain Shopify clothing theme
Designed forBeing a one-stop Shopify theme solution.
Great forDropshippers, running flash sales, or high-volume stores.
Unique features- Live size guide mannequin
- Product display panel
- Optimized cart drawer
Demo storesView here
Reviews100% Positive (3 reviews)

The first theme on our list is called Gain.

It's an average-priced theme available on the Shopify Theme Store. Even though the demo store isn't a fashion store, this theme looks perfect for the apparel niche, mainly due to its features.

Gain product page example

So, let's take a closer look at them!

Unique features

  • Live size guide mannequin. Sizing is a common problem for online clothing stores. Visitors can't physically try out an item, so they must partly guess whether they will like it.

    Luckily, the Gain theme has a feature designed to reduce this problem. You can create a live size guide mannequin so that it's easier for visitors to check the fit of an item:
Gain live size guide mannequin
  • Product display panel. With Gain, you can create a section where you can show all of your product options:
Gain product display panel
  • Optimized cart drawer. The Gain theme's cart drawer is designed to encourage spontaneous purchases and help to increase the average order value:
Gain cart drawer


The Gain theme costs $260 on the Shopify Theme Store.

When the Gain Theme is great for you:

  • You want a live size guide mannequin feature on your store.
  • You like the theme's design.

2. Dawn Review

I’ve been using this theme for 2months now and love it. Yes there is some personalization to be done for my needs but i think this is normal and i was able to research all of the required coding easily.

Nilesh (Dawn Theme user)
Dawn Shopify clothing theme
Designed forShowcasing product images.
Great forA quick setup and visual storytelling.
Unique features- Minimalist design
- Media-forward product pages
- Cross-selling
Demo storesView here
Reviews34% Positive (122 reviews)

The Dawn theme is one of the best free themes for Shopify clothing stores.

That’s right; this theme is entirely free!

And with its clean, minimalist, and product-focused look, we are sure it can form the base of a successful clothing store if you don’t have the budget for a paid theme!

Dawn product page example

Unique features

  • Minimalist design. The minimalist design and simplified fonts keep your visitor's attention on what matters.
  • Media-forward product pages. Dawn's product pages are focused on displaying images. Perfect for making your clothing items feel more tangible for the customers!
  • Cross-selling. With Dawn, you can create a 'You may also like' section on your product pages, which encourages visitors to view other items:
Dawn cross-selling feature


Dawn is a free theme on the Shopify Theme Store!

When the Dawn Theme is great for you:

  • You're looking for a free Shopify theme designed for clothing stores.
  • You want a minimalist style for your online store.

Pro tip: To make your clothing store stand out, you can also use an app like OnModel or Botika to turn the existing product photos into unique images using AI!

3. Flex Review

Flex Shopify clothing theme
Designed forBeing the most configurable theme on the market.
Great forBuilding a truly unique store.
Unique features- Multiple page layouts
- CSS customization
- Icon library
Demo stores- Thread & Supply
- Dreamers and Drifters
- Dress the Bird

The next clothing theme is from Out of the Sandbox, so not from the Shopify Theme Store!

It's called Flex, and as the name suggests, it's one of the most customizable themes on the market.

So, if you want to stand out from the competition with your clothing store, it might be an excellent pick for you!

Flex comes with 13 pre-made templates, including two that are highly applicable to clothing stores; Moda and Trending.

Flex Moda theme style

Unique features

  • Multiple page layouts. Flex includes four header styles, four footer styles, and three product page layouts!
Flex product page example
  • CSS customization. You can customize your clothing store even more by adding custom CSS to any section within the Theme Editor.
  • Icon library. The Flex theme has a feature that allows you to add icons to certain elements throughout your site:
Flex footer example


The Flex theme costs $495 on Out of the Sandbox.

When the Flex Theme is great for you:

  • You're looking for a highly customizable Shopify theme.
  • You're familiar with CSS or are willing to hire a developer to help you customize your store.

4. Symmetry Review

Love the theme, nice and sleek and good options to adapt to your needs. Got very quick and helpful advice when questions came up. Thanks for the support!

Coco Malou (Symmetry Theme user)
Symmetry Shopify clothing theme
Designed forA versatile, professional look with premium features.
Great forHigh-volume or physical stores focusing on visual brand storytelling.
Unique features- Developed by leading Shopify Theme Partners
- Powerful filters
- Amazing support
Demo storesView here
Reviews94% Positive (303 reviews)

Next, we have Symmetry, a theme designed with fashion stores in mind.

This is one of Shopify's top-selling themes thanks to its highly customizable drag-and-drop sections and features.

It's also used by some great online clothing stores, like Sepulcro, Make My Lemonade, and Roark:

Roark homepage

Unique features

  • Developed by leading Shopify Theme Partners. The Symmetry theme is developed by leading Shopify Theme Partners with over 11 years of experience building high-end themes for all types of merchants.
  • Powerful filters. Symmetry includes powerful filters to help drive conversions. Perfect for clothing stores!
Symmetry theme filtering
  • Amazing support. 94% of the 299 reviews on the Shopify Theme Store for Symmetry are positive, and most reviewers particularly love the fantastic support team!
Symmetry theme reviews


The Symmetry theme costs $320 on the Shopify Theme Store.

When the Symmetry Theme is great for you:

  • You're looking for a theme specifically designed for clothing stores.
  • You're looking for a theme with an amazing support team.

5. Parallax Review

The parallax theme has served my company well for a few years now and their support has been solidly excellent with quick, effective responses. Thank you, guys

Six Scents (Parallax Theme user)
Parallax Shopify clothing theme
Designed forOffering flexibility and creating a dynamic storefront.
Great forAnyone who loves parallax (animated depth) effects.
Unique features- Parallax effects
- Sticky navigation
- Product zoom
Demo storesView here
Reviews96% Positive (240 reviews)

The following Out of the Sandbox theme is Parallax.

Maybe you've heard about this theme before, as it has been around for quite a while now.

However, don't worry; it's still relevant in 2024, as the team behind the theme has put a lot of work into keeping it updated. So, of course, it's also compatible with Shopify OS 2.0!

The Parallax theme comes with four theme styles. The style that fits best with clothing stores is called Los Angeles:

Parallax theme Los Angeles product page

Unique features

  • Parallax effects. Parallax creates an animated depth effect as you scroll down the page. If you've never seen it before, take a look at this demo store here!
  • Sticky navigation. The sticky navigation feature keeps menus fixed to the top of your page as you scroll down.
Parallax theme sticky navigation
  • Product zoom. Give customers a closer look at a clothing item when they hover over an image!


The Parallax theme costs $240 on Out of the Sandbox.

When the Parallax Theme is great for you:

  • You're a fan of having the parallax effect on your clothing store.
  • You want to use bold imagery, slideshows, and video on your store.

6. Debutify Review

Debutify Shopify theme
Designed forLimitless design possibilities.
Great forOptimizing conversion rates.
Price$0 / $29 / $79 / $149 per month
Unique features- Uses an add-on system
- Conversion-focused product pages
- Fully customizable
Demo storesView here

Debutify is a Shopify theme designed to turn your store into a high-converting sales machine.

Whether you are a beginner or a veteran in the fashion industry, this theme promises to provide everything you need to create a successful online store.

Example product page of Debutify store

Unique features

  • Uses an add-on system. Debutify is packed with over 50 add-ons to help you with everything from social proof to marketing and sales.
Add-ons of Debutify
  • Conversion-focused product pages. As ecommerce experts themselves, Debutify's founders know how vital the product page is for a successful website.
Debutify conversion focused product pages
  • Fully customizable. There is a lot of flexibility when it comes to customizing Debutify. For instance, you can add many things to a product page, including different sections, FAQ blocks, testimonials, and add-ons.
Designing product page Debutify


Debutify comes with four different plans, ranging from $0 to $149 per month:

Debutify Shopify theme pricing

What's best, Debutify offers a 14-day free trial with no credit card required, so you can try it out before deciding if it’s the right theme for your store!

When the Debutify theme is great for you:

  • You want to optimize your store's conversion rates.
  • You want to be able to customize as much as possible.

Tip: You can read our extensive review of the Debutify theme here!

7. Prestige Review

This theme is a real Ferrari, incredilbly beautiful with a vast selection of professional features to enable any store to look amazing and inspire customer trust. The customer support is fantastic.

Kirschon (Prestige Theme user)
Prestige Shopify clothing theme
Designed forCreating a premium look and feel.
Great forHigh-end fashion brands and brand storytelling.
Unique features- Elegant, luxurious sections
- 'Shop the look'
- Media-focused product page
Demo storesView here
Reviews91% Positive (565 reviews)

Let's continue with the Prestige theme.

You may know this one already since it’s definitely an industry favorite, not just among clothing stores but among ecommerce stores in general!

Here's an example of a product page made with Prestige:

Prestige theme product page example

Doesn't look bad, right?

And as mentioned, even the most successful dropshipping stores use this theme. In our list of UK dropshipping store examples, two stores use the Prestige theme, including Noho Home:

Noho Home homepage

Let's take a look at the unique features next!

Unique features

  • Elegant, luxurious page sections. The Prestige Theme comes with various ready-to-use page sections that are expertly crafted to give the ultimate luxury aesthetic.
Prestige theme luxurious section example
  • 'Shop the look'. Upsell your customers using the 'Shop the look' section, which allows you to highlight clothing items worn in photographs:
Prestige theme shop the look feature
  • Media-focused product pages. Prestige is focused to showcase your products as best as possible. It allows you to use image stacking, carousels, videos, and more on your product pages!


The Prestige theme costs $350 on the Shopify Theme Store.

When the Prestige Theme is great for you:

  • You're looking to create a high-end brand feel.

8. Retina Review

Retina is one of the best looking themes with super customization to boot, but it's the amazing customer service that really takes the cake.

I have been a customer since 2015 - and the support and self-help documentation on their site is awesome. Not to mention they update the themes all the time.

Susie Benes (Retina Theme user)
Retina Shopify clothing theme
Designed forImage-focused product showcasing.
Great forModern (online) boutiques with a high-end feel.
Unique features- Various sections that help build a brand
- Mobile-friendly design
- User-friendly
Demo storesView here
Reviews96% Positive (286 reviews)

Next up, we have the Retina theme!

Yes, it's a luxurious name, so it makes sense that it has a high-end feel.

Retina is a theme developed by Out of the Sandbox, but is also available directly on the Shopify Theme Store.

You'll receive four theme styles after purchasing Retina, but Amsterdam is the one you'll probably go for when it's your goal to build a clothing brand:

Retina theme product page example

Unique features

Retina testimonial example
  • Mobile-friendly design. Retina's developers focused on creating a mobile-friendly design with swipeable, space-saving and thumb-friendly layouts.
Retina theme mobile-friendly design
  • User-friendly. Retina is not only user-friendly for your customers, but also for you. It offers an user-friendly editing experience and simple layout options so that it's as simple as possible to create a professional-looking store.


The Retina theme costs $220 on Out of the Sandbox or the Shopify Theme Store.

When the Retina Theme is great for you:

  • You're searching for an easy-to-use Shopify theme.
  • You want to emphasize social proof on your clothing store.

9. Universe Review

Universe Shopify clothing theme
Designed forBeing an all-inclusive theme solution.
Great forAny Shopify store.
Unique features- Powerful mega menu
- Mobile-first design
- Showcase related products
Demo stores- Fashion store
- Home store
- Gadget store

The Universe theme is not your usual clothing theme; just check out its three beautifully designed demo styles:

Universe theme product page example

Let's look at its unique features!

Unique features

  • Powerful mega menu. With Universe's mega menu, your visitors can find and go to any page of your store much more quickly:
Universe theme mega menu
  • Mobile-first design. You probably know by now that focusing on your store's mobile appearance is crucial, and the developers of the Universe theme understand that too!
Universe Shopify theme mobile ecommerce
  • Showcase related products. Get more sales by showcasing similar products on product pages without adding a paid Shopify app.
Universe theme related products section


You can currently download the Universe theme for free on Outlane! However, if you're running multiple Shopify stores, you'll have to pay to get multiple licenses:

Universe theme pricing

When the Universe theme is great for you:

  • You like the theme's simple and clean design language.
  • You want a theme that is free but still offers premium features.

What to consider when picking a Shopify clothing theme?

Finding dropshipping stores

If you're having doubts about which theme fits you best, here are a couple of things to consider so you can make the best decision possible:

  • The design of the theme. This is a personal decision, but do you like the theme's design?
  • Does it fit your budget? A free theme is your best option if a paid theme doesn't fit your budget. At the same time, remember that paid themes have a lot of extra features which could save you in Shopify app costs!
  • Test their support. Did you think about testing your theme's support? You can try contacting the support of multiple themes to compare their response quality and time.
  • Online Store 2.0. Try to pick a theme that is Online Store 2.0 enabled. With OS2.0, you can use drag-and-drop sections to create custom pages throughout your store. It's Shopify's new standard in customizability and speed!

If you're interested in more tips on how to pick the right Shopify theme for your store, then check out this article with eight great tips!

Other great Shopify themes

Not sure yet about the clothing niche for your Shopify store? Or are you interested in creating more stores in different niches?

We've got you covered!

Check out the lists below to find more amazing Shopify themes:


Before we go to the final verdict, we've created a quick summary of this article for you, so you can easily remember it:

  • One of the best but also most expensive themes for Shopify clothing stores are Flex and Prestige.
  • Do you want a theme with as many built-in features as possible? If so, Debutify is a fantastic choice!
  • If you're looking for the best free Shopify theme for clothing, then check out Dawn or Universe.

Final verdict

There you go, we arrived at the end of the article!

But what is our final verdict?

What are the best Shopify clothing themes in 2024?

Final verdict: The best Shopify themes for clothing stores are Gain, Symmetry, or Debutify.

These themes come out on top due to their amazing looks, features, customizability, and performance!

If you’re still second-guessing, let’s take a look at our overview from earlier:

ThemeDesigned ForPrice
GainBeing a one-stop Shopify theme solution.$260
DawnShowcasing product images.Free
FlexBeing the most configurable theme on the market.$495
SymmetryA versatile, professional look with premium features.$320
ParallaxOffering flexibility and creating a dynamic storefront.$240
DebutifyLimitless design possibilities.$0 / $29 / $79 / $149 per month
PrestigeCreating a premium look and feel.$350
RetinaImage-focused product showcasing.$220
UniverseBeing an all-inclusive theme solution.Free

We hope this article helped you to find an amazing theme for your clothing store!

Want to learn more about Shopify?

Ready to move your Shopify store to the next level? Check out the articles below:

Plus, don’t forget to check out our in-depth how to start a Shopify store guide here.

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