Did you find an awesome product on AliExpress, and are you wondering if you can use the supplier's product video for your dropshipping store?
Yes, you can use AliExpress product videos for your store, but it's best to ask your supplier for permission before you do it. If you don't, you risk getting into legal trouble.
But, that's not all, we will cover much more in this article:
First of all, I will tell you something about AliExpress dropshipping to introduce you to the topic.
After that, you will learn about the do's and don't of using AliExpress product videos for your dropshipping store.
Last but not least, how do you download AliExpress product videos if you decide to use them? Well, I will show you!
Let's get started.
What is AliExpress dropshipping?
Before we get into the AliExpress product videos, let me tell you a bit more about AliExpress dropshipping.
When dropshipping, you sell products on your online store without keeping them in stock. Once you get an order, you forward it to your dropshipping supplier, who will ship the product directly to your customer.
Tip: Even though most beginners opt for AliExpress as their first dropshipping supplier, don't forget that there are many more options out there. If you're interested in them, then check out the best dropshipping suppliers here!
If you want to start with AliExpress dropshipping, then the first step is to search AliExpress and try to find a winning dropshipping product.
For example, let's say that you've found a great-looking moon lamp:
After that, you would import this product to your store with a single click using an app like DSers.
Then, write some product descriptions, think of an original product name, configure the pricing and options, and you're done!
Or are you?
For many products, having a video available will be a big help for your marketing (more on that later).
For example, you can use it to create a few awesome Facebook Ads, like this one:
But how do you find a video for your dropshipping product?
Sometimes, the product you choose comes with a product video on the AliExpress product page. For example, look at this AliExpress product video:
If it's a nice video, then it would be great to use it for your marketing, right?
But is this allowed?
Note: Do you want to learn the ins and outs of AliExpress dropshipping? Then check out our complete AliExpress dropshipping guide here and learn about product research, shipping times, profit margins, cashback, and more!
Can you use AliExpress product videos for your store?
First of all, you should know that it's great that you are trying to use video marketing for your dropshipping store.
Around 86% of businesses use video as a marketing tool.
And when you think about it, it actually makes a lot of sense.
Video marketing brings so many advantages to your dropshipping store.
For instance, you have a high probability of:
- Boosting your conversions and sales
- Reducing support queries
- Improve your Google ranking
And much more!
Note: Are you interested in all the advantages that video marketing can offer? Then check out this article!
When creating videos for your dropshipping product, then it can be great to use (a part of) the product video that you may find on AliExpress.
However, is this allowed?
Well, officially, you can't use an AliExpress supplier's product videos without their consent, especially when those videos are created by a real brand.
Still, many people will tell you that it's perfectly fine to copy an AliExpress product video. Considering China is the counterfeit republic of the world (80% of the world's counterfeits are produced there), then you would even think that they're right.
I even heard that when someone steals your idea in China, you should be happy, because in that case, it must have been a great idea!
While I don't agree about that (and you probably won't either), your Chinese supplier may do (and he will probably be used to it already).
Furthermore, I have also never heard of anyone getting into trouble for using AliExpress product videos on their store.
So, the chances of you getting into trouble when copying an AliExpress product video are probably small. But just to be sure, I strongly recommend asking your supplier for permission before you do it.
Your supplier probably won't care.
Asking a supplier for permission is even more important when they use a brand's video on the product page. That supplier might have an agreement to use that footage, but you don't!
It's best to use your common sense. If you seen another brand's name in the video, you will know that it isn't your supplier's footage.
Also, if your supplier says “yes” to your question, then do a bit of research outside of that product page to verify that it's indeed their video.
If you've done all those steps, then you will know for sure that you won't get into trouble.
To conclude: it's better to be safe than sorry!
How to ask an AliExpress supplier for permission? (Template)
You've probably got the answer that you came for now.
But don't leave already; I have some more value left for you in this article!
To make it easier to ask an AliExpress supplier for permission to use their product videos, I've created a simple template, which you can find below:
My name is [NAME], and I'm contacting you to let you know that I'm interested in dropshipping your product.
I noticed that you have a nice video of the product on the product page. Is it okay if I publish it on my online store and use it for my business' video marketing?
I'm looking forward to hearing from you.
Just fill in your name between the square brackets, and you're good to go!
Tip: In a different article, I made a template for informing your AliExpress supplier that you're dropshipping. That one also includes some important questions about things like their processing times. Check it out here!
How to download AliExpress product videos?
If you have decided to use an AliExpress product video, let me show you how to download it!
Like (almost) always, multiple roads lead to Rome.
Here are two methods to download AliExpress product videos:
Method 1: Sell The Trend
The first option is Sell The Trend.
Sell The Trend is mainly a product research tool, but it can also be used to easily download AliExpress product videos!
That's because they have a special “Product Videos” page, where you will be able to find all AliExpress products that include a video and download them with one click of the button.
Unlike on AliExpress, you will see a download button for each video once you click on it!
If you're interested in the tool, you can read our full review about it here. (Spoiler alert: it's one of the best product research tools!)
Also, if you just want to download an AliExpress product video, you can sign up for a free 7-day trial here.
Method 2: AliSave Chrome extension
The second option is to download a Chrome extension like AliSave.
It will allow you to save both AliExpress videos and images to your computer in just one click. As simple as that!
By the way, it's free!
How to get more videos for your product?
You will notice that many AliExpress product videos and pictures aren't shot by the world's best photographers and cameras. Besides that, they are often overused by AliExpress sellers.
To take your online store to the next level, you can consider to arrange your own product footage. This will make your store more unique and help it to grow even further.
So, how can you get those unique videos for your product?
Well, if you don't have a talent in photography and/or access to a great camera, you could try using influencer marketing.
That means that you will have to find an Instagram influencer, send them your product, let them make a couple of videos and pictures of it, and give you a shoutout.
Besides receiving some great footage of your product, you may even get some sales if the influencer posts a great Instagram shoutout!
Note: Remember to let the influencer know that you are planning to reuse their images and videos for your store's marketing.
If you want to get professional footage for your product, checking out Fiverr is also a great option.
Just type in something like “shoot product video”, and you will see tons of people who would like to shoot a product video for you!
In the end, you can use a tool like Promo to merge all your product videos and create an awesome video ad out of it:
I hope this article has cleared up your questions about using AliExpress product videos for your dropshipping store.
Maybe, you've even discovered some new tools that you didn't know about before!
Again remember that it's better to be safe than sorry. You should ask your AliExpress supplier if you can use their footage for your store.
Use your common sense. If you see another brand's logo in the video, then it is probably copied. Also, do some research before trusting your supplier's word that it's indeed his video.
If you have any questions about dropshipping with AliExpress or dropshipping in general, don't hesitate to ask them in the comment section below.
I would love to answer them!
Good luck with your dropshipping store!