Picture this: your ecommerce store processes 200 orders, updates inventory, sends thank-you emails, and adjusts ad spend—all while you sleep.
That’s the power of ecommerce automation tools.
They help your business run like a well-oiled machine.
In this article, we’ll introduce you to the 10 best ecommerce automation tools that actually deliver results.
If you’re ready to work smarter, not harder, let’s dive in.
The best ecommerce automation tools: An overview
Before we begin, here is an overview of all the best ecommerce automation tools:
| Tool | Best for | Price per month | Review |
| Shopify Flow | Workflow automation | Free | Shopify Flow Review |
| Prisync | Competitor price tracking | $99 / $199 / $399 | Prisync Review |
| Klaviyo | Email marketing | Free / Starts at $30 | Klaviyo Review |
| Buffer | Social media scheduling | Free / $5 / $10 / $100 | Buffer Review |
| Tidio | Live chat | $0 / $59 / $799 / $2999 | Tidio Review |
| ShipStation | Shipping | $10 / $30 / $100 / $400 | ShipStation Review |
| AfterShip | Returns and refunds | Free / $19 / $49 / $199 | AfterShip Review |
| Judge.me | Customer reviews | Free / $15 | Judge.me Review |
| Triple Whale | Analytics and data insights | Free for less than $500K GMV | Triple Whale Review |
| Chargeflow | Chargebacks | 25% per chargeback recovery | Boost AI Review |
10 Best ecommerce automation tools in 2025
Let’s get started!
1. Shopify Flow
Best for: Workflow automation
Let’s start with a powerful free automation tool built exclusively for Shopify merchants.
Shopify Flow simplifies workflow automation by allowing you to create custom processes without writing a single line of code.
It operates on three main elements:
- Trigger. The event that starts the workflow.
- Condition. A filter that ensures specific criteria are met before proceeding.
- Action. The step taken once the conditions are met.
Example in action
Suppose you run a clothing store and recently noticed an uptick in returns. After digging deeper, you discover some customers are exploiting your return policy.
Here’s how Shopify Flow can help:
Set up an automation where Shopify tags any customer flagged as a potential ‘return abuser.’ The workflow then triggers an email alert to you, so you can review their order before processing it.
This gives you a chance to apply special handling instructions—like adding tamper-evident packaging or photographing items before shipping.
Tip: Want to know how you can take advantage of this fantastic tool? Read our in-depth Shopify Flow guide here! You can also look at these 20 Shopify Flow examples for more inspiration.
Pricing
It’s 100% free for Shopify users!
Unfortunately, if you’re using WooCommerce or any other ecommerce platform, you can’t use Shopify Flow, but do check out our alternatives below!
Alternatives
- Zapier. Zapier is a fantastic tool to connect two or more applications. For example, you can send WhatsApp message to your team whenever a new contact is added to ActiveCampaign.
- Mesa. Perfect for Shopify stores. Mesa allows two workflows and 50 automations a month for free!
2. Prisync
Best for: Monitoring competitors’ prices and adjusting accordingly
All ecommerce merchants face this issue: set your prices too high, and you risk losing customers; set them too low, and you cut into your profits unnecessarily.
That’s where Prisync comes in, helping you strike the perfect balance by simplifying (and automating) competitor price tracking.
Prisync allows you to monitor unlimited competitors across platforms like Shopify, Amazon, and Google Shopping.
It also collects real-time data and uses a dynamic pricing app to adjust your prices automatically based on changes in market trends, competitor stock, or even seasonal demand.
Example in action
Let’s say you sell fitness gear, and one of your bestsellers—a yoga mat—suddenly stops performing as well.
With Prisync, you notice that a competitor is offering a special discount on a similar mat.
Instead of scrambling to manually adjust your prices, Prisync’s automated system tweaks your price just enough to stay competitive while protecting your margins.
Pricing
Prisync has three pricing plans that start at $49 per month.
Alternatives
- Intelis. A robust competitor with AI-driven features, though at a higher price point.
3. Klaviyo
Best for: Email (and SMS) marketing
Klaviyo helps ecommerce businesses do email marketing by combining data-driven customer insights with automation to send the right message to the right customer at the right time.
Whether it’s email or SMS, Klaviyo makes personalization effortless.
In fact, in 2024, Klaviyo introduced Klaviyo AI, taking things to the next level with predictive analytics, A/B testing, and tailored product recommendations.
Fishwife, a seafood company founded in 2020, used Klaviyo to craft tailored email flows, optimize their welcome funnel following a Shark Tank appearance, and ramp up A/B testing.
This resulted in a 41% YoY revenue increase in 2024!
Example in action
When a popular item sells out on your ecommerce store, you can use Klaviyo to set up an automated flow to send personalized ‘Back in Stock’ notifications to customers who showed interest.
Besides that, you can also create workflows to welcome new subscribers with special offers, send instant order confirmations, remind cart abandoners to complete their purchase, or even re-engage inactive customers with enticing promotions.
Pricing
Klaviyo is free for 250 email contacts and 150 SMS/MMS credits. After that, it starts at $30 per month for email only, depending on the number of contacts.
Alternatives
- Mailchimp. A solid option with a free plan for up to 500 subscribers and 1000 emails per month.
- Omnisend. A strong competitor offering robust multi-channel marketing automation tools.
4. Buffer
Best for: Organizing and scheduling social media posts
Did you know 76% of users buy products seen on social media posts?
However, managing posts across multiple channels can quickly become a full-time job.
That’s where Buffer simplifies your workflow.
Buffer makes it easy to:
- Build a content library for all your ideas.
- Suggest relevant hashtags to expand your reach and brand awareness.
- Schedule and publish posts across platforms.
- Collaborate with team members.
- Track performance with automated reporting to see what’s working.
Example in action
Let's say you're launching a new product and need to create awareness across Instagram, Facebook, and TikTok.
Buffer lets you schedule posts for all three platforms at the best times to engage your audience.
Its AI assistant can even help you repurpose content—for instance, turning a product announcement into multiple variations to A/B test which format resonates best.
Pricing
Buffer has three plans: Free, Essentials for $5, and Team for $10 per channel per month.
Alternatives
- Hootsuite. Similar to Buffer, Hootsuite schedules, monitors, and reports across multiple accounts.
- Later. Focuses on visual platforms like Instagram and Pinterest, offering drag-and-drop scheduling and hashtag suggestions.
- Sprout Social. Known for advanced analytics and customer engagement tools, perfect for larger teams.
5. Tidio
Best for: Automating live chats
When it comes to engaging with customers in real time, Tidio is the best tool available!
It combines live chat, help desk solutions, email marketing, and analytics, but its true power lies in its AI-driven chatbots.
Tidio’s chatbots use AI and Natural Language Processing (NLP) to handle a wide range of customer inquiries, from answering FAQs and recommending products to providing shipping updates—all quickly and efficiently.
Example in action
Let’s say you run an online electronics store, and customers often ask about product availability or shipping times.
Tidio’s AI chatbot, Lyro, can handle up to 70% of these inquiries by providing instant, human-like responses. This improves customer support by reducing response times.
On the other hand, Tidio’s Smart Views feature analyzes chats to prioritize critical issues, helping you focus on the queries that need human intervention.
Pricing
Tidio offers four main plans, including a free option which has a live chat, help desk, and 50 Lyro AI conversations:
Alternatives
- LiveChat. Focuses on real-time communication and integrates with multiple CRM platforms.
- Zendesk Chat. A robust solution for larger teams with extensive help desk integration.
- Gorgias. Specializes in ecommerce support by centralizing customer inquiries from email, chat, and social media, with seamless Shopify and WooCommerce integrations.
6. ShipStation
Best for: Shipping and order fulfilment
ShipStation automates the entire shipping process by integrating with popular ecommerce platforms like Shopify, WooCommerce, and Amazon, as well as major carriers like FedEx, UPS, and USPS.
You can automate shipping tasks such as generating shipping labels, tracking orders, and managing returns.
It even offers branded tracking pages and customizable packing slips, which help you maintain a professional image.
Example in action
Imagine you see a surge in orders during the holiday season.
Instead of manually processing each order, ShipStation lets you batch-print shipping labels, automatically apply carrier discounts, and send tracking updates to customers.
This saves you hours of manual work (and reduces human error) while keeping customers informed and satisfied.
Pricing
ShipStation offers tiered pricing based on the number of shipments per month:
- Starter: $9.99/month for 50 shipments.
- Growth: $29.99/month for 500 shipments.
- Scale: $99.99/month for 2000 shipments.
- High-Volume: Unlimited shipments a month for $399.99/month.
Alternatives
- Pirate Ship. A budget-friendly tool offering discounted USPS and UPS shipping rates with no monthly fees.
- Easyship. Ideal for international shipping, with tools to calculate taxes and duties.
- Shippo. Offers pay-as-you-go pricing and easy carrier integration for small businesses.
7. AfterShip
Best for: Returns and refunds
Returns and refunds are nobody’s favorite part of ecommerce.
But they’re an inevitable part of the game.
You can automate this step by using AfterShip, which gives you a one-stop dashboard for tracking return requests, creating prepaid labels, and processing refunds.
Example in action
When your customer wants to exchange a product, they can easily log in to your branded portal on AfterShip, pick their new size, and download a prepaid return label.
Meanwhile, you get real-time updates as the return moves along, and the refund or exchange happens automatically once the products are back in your hands.
Pricing
AfterShip offers five plans:
- Free Plan. Perfect for small businesses with 3 or fewer returns a month.
- Essentials Plan. $19/month for advanced tracking and return tools.
- Pro and Enterprise Plans. Designed for higher-volume stores with more complex needs.
Alternatives
- Loop Returns. Great for encouraging exchanges instead of refunds, which helps keep sales within your store.
- Happy Returns. Perfect for US-only businesses wanting in-person return options with a network of drop-off locations.
8. Judge.me
Best for: Collecting and displaying customer reviews
Social proof is one of the most powerful drivers of ecommerce sales, and Judge.me makes it super easy and affordable!
It collects customer reviews through automated email requests, displays them beautifully on your product pages, and even allows customers to upload photos or videos.
Plus, it’s lightweight, so it won’t slow down your site—a huge plus.
Example in action
Let’s say you sell skincare products, and a customer raves about your moisturizer in their review.
You can easily display this glowing testimonial using Judge.me, along with their uploaded before-and-after photos, directly on your product page.
Pricing
Judge.me offers two simple plans:
- Forever Free Plan. Includes unlimited product reviews, review widgets, and basic features.
- Awesome Plan. $15/month, adding advanced features like video reviews, email customization, and Google Shopping integration.
Alternatives
- Stamped.io. A strong alternative with advanced review request automation and loyalty program integrations.
- Loox. Ideal for collecting and showcasing photo and video reviews.
- Yotpo. A premium option offering robust review, loyalty, and referral marketing tools.
9. Triple Whale
Triple Whale helps you by simplifying ecommerce analytics by centralizing your key metrics.
Whether it’s ROAS (return on ad spend), profit margins, or customer acquisition costs, everything you need is at your fingertips.
No more flipping between dashboards or guessing where your money is going!
Plus, with AI-powered insights, you can spot trends early, analyze customer journeys, and make smarter decisions about where to invest your time and budget.
Example in action
If you’re running Facebook and Google Ads but aren’t sure which is actually driving sales, Triple Whale can help you with it.
Triple Whale’s “Pixel” tracks ad performance across platforms and shows you a clear ROAS for each campaign.
Pricing
Triple Whale offers pricing based on gross monthly revenue. Stores with less than $500K gross monthly revenue can use Triple Whale’s Founder Dash plan for free!
Alternatives
- Northbeam. A premium analytics platform for brands needing detailed attribution and performance tracking.
- Google Analytics. A free, versatile tool, though it requires more manual setup for ecommerce tracking.
10. Chargeflow
Best for: Automated chargeback management
Chargebacks are one of the most frustrating challenges in ecommerce. They drain your time, cost you money, and feel like an endless battle.
That’s where Chargeflow steps in, taking the headache out of chargeback disputes with automation and AI-driven insights.
Chargeflow works seamlessly with your ecommerce platform and payment processors, automatically gathering all the evidence you need to fight disputes.
It creates detailed, tailored responses and submits them on your behalf, giving you a much better chance of winning.
Plus, it doesn’t just handle disputes—it also helps you understand why they’re happening and how to prevent them in the future!
Example in action
Let’s say you sell high-end electronics, and a customer files a chargeback claiming their order never arrived.
Instead of spending hours gathering shipping proof, invoices, and communication logs, Chargeflow does it all for you, improving efficiency and accuracy.
Pricing
Chargeflow keeps things simple with a success-based pricing model—you only pay a 25% fee when they win a chargeback for you.
Alternatives
- Chargebacks911. A trusted solution for managing disputes and reducing future chargebacks.
- Kount. Uses AI to stop fraud and streamline chargeback resolution for ecommerce brands.
Why should you use ecommerce marketing tools?
Now that we’ve explored ten powerful ecommerce automation tools, let’s step back and talk about why these tools matter so much.
The truth is, running an ecommerce store is tough—you’re juggling a million things at once. These tools help you grow smarter.
1. Save time and focus on what matters
Nobody starts a business to spend hours on repetitive tasks like sending emails or tracking shipments.
Automation tools like Klaviyo and ShipStation handle those for you, giving you back time to focus on building your brand and connecting with customers.
2. Create amazing customer experiences
Happy customers come back—and tell their friends.
Tools like Tidio and AfterShip help you deliver that extra touch, whether it’s instant answers to questions or real-time updates on their orders.
3. Make every marketing dollar count
Marketing budgets aren’t endless, so you need to make them work hard.
Tools like Triple Whale show you exactly where your money is going and which campaigns are paying off, providing actionable analysis to optimize your marketing campaigns.
4. Grow without breaking a sweat
Scaling can feel overwhelming—more orders, more emails, more everything.
Tools like Judge.me and Shopify Flow make it easy to scale operations without sacrificing quality, handling everything from review management to business processes.
5. Cut down on mistakes
We’re all human, and mistakes happen.
But when you’re dealing with hundreds of orders, they can add up fast. Automation tools reduce errors, keep things consistent, and save you from unnecessary headaches.
6. Understand what’s really working
Data is everything. Tools like Triple Whale provide clear insights into customer interactions—such as what’s driving sales and what needs improvement.
Whether it’s tracking your ad performance or understanding customer behaviors, these tools help you make smarter, faster decisions.
How to implement automation tools in your ecommerce store?
Adding automation tools to your ecommerce store might seem like a big task, but it doesn’t have to be complicated.
The key is to start small, focus on what matters most, and build from there.
Here’s how to make it happen:
1. Identify processes that need automation
Look at the processes that take up too much time or feel repetitive.
Are you constantly sending order confirmation emails? Manually updating inventory across platforms? Handling these by hand can lead to mistakes and burnout.
Start with the tasks that slow you down the most—they’re perfect candidates for automation.
2. Choose the right tools for your needs
Not every tool is a good fit for your business, and that’s okay.
The trick is to focus on what you really need.
For example, if managing customer returns is your pain point, AfterShip can handle it seamlessly.
Or, if you want to optimize ad spending, Triple Whale is a great choice.
Look for tools that work with your current platforms, like Shopify or WooCommerce, to keep things running smoothly.
3. Start small and scale up
You don’t need to automate everything overnight. Pick one or two key areas to start—maybe cart abandonment reminders or order tracking.
Once you see how much time you save and how smooth things run, you can expand automation into other parts of your business.
4. Choose tools that are easy to use
Let’s be honest: no one wants to wrestle with a tool that’s overly complicated.
Look for tools with simple interfaces and good support so your customer support team can hit the ground running without extra stress.
5. Use the data to your advantage
One of the best things about software tools is the data and feedback they provide. Dive into it!
Tools like Triple Whale can show you what’s working and where to improve, like which ads are driving the most sales or how customers are interacting with your campaigns.
6. Test, tweak, and improve as you go
Automation isn’t a one-and-done solution. Keep an eye on your workflows and ask yourself, “Is this actually helping?”
If something’s not quite right, adjust it. Continuous improvement is the secret to making automation tools work their best for you.
Future trends in ecommerce automation
As technology gets smarter, the tools you use will become more powerful, helping you run your store more efficiently and connect with customers like never before.
Here’s what we at DoDropshipping think the future holds:
1. AI that truly gets your customers
AI is getting better at understanding what people want.
Soon, automation tools will deliver hyper-personalized experiences—like showing customers products they didn’t even know they needed or tailoring your website’s look and feel to match their preferences.
2. Shopping with your voice
Voice assistants like Alexa, Siri, and Google are becoming everyday shopping tools.
In the future, automation will make it easier for customers to browse, add to cart, and buy with simple voice commands.
3. Predicting the future (and making it work for you)
Imagine knowing what your customers will want next week or which products will fly off the shelves during the holidays.
Predictive analytics will give you those insights, helping you plan better, avoid stockouts, and even adjust your pricing strategies in real time.
In a way, automation tools will help you become proactive rather than reactive.
4. Live-streaming
Live commerce is taking off, and automation will make it even better.
Tools will sync inventory during live events, recommend products based on viewer actions, and automatically follow up with offers after the stream ends.
5. One system to manage it all
Managing multiple channels—like your website, Instagram, and marketplaces—can be a hassle.
Automation tools of the future will connect all these channels seamlessly—all-in-one place, so you can deliver a consistent experience no matter where your customers find you.
Summary
Before we go, we've created a quick summary of this article for you, so you can easily remember it:
- Ecommerce automation helps you save time by handling repetitive tasks like sending emails, managing inventory, and processing returns.
- Automate repetitive workflows with Shopify Flow, like tagging customers or managing inventory, to save time and streamline operations.
- Automation isn’t just about convenience—it’s about creating better customer experiences, whether it’s through instant support via Tidio or seamless returns with AfterShip.
- Data-driven decisions are the backbone of modern ecommerce. Tools like Triple Whale provide insights into profits, ad performance, and customer behavior, empowering you to make smarter choices.
Final verdict
That’s it!
We’ve covered ten of the best ecommerce automation tools to help you simplify your operations and grow your business.
So, what’s our final verdict?
What is the best ecommerce automation tool in 2025?
Final verdict: If you’re looking for the one tool you absolutely need, it’s Klaviyo. It’s hands down the best for automating personalized email and SMS campaigns.
Still trying to decide? Scroll through our list to find the perfect match for your store’s needs.
| Tool | Best for | Price per month |
| Shopify Flow | Workflow automation | Free |
| Prisync | Competitor price tracking | $99 / $199 / $399 |
| Klaviyo | Email marketing | Free / Starts at $30 |
| Buffer | Social media | Free / $5 / $10 / $100 |
| Tidio | Live chat | $0 / $59 / $799 / $2999 |
| ShipStation | Shipping | $10 / $30 / $100 / $400 |
| AfterShip | Returns and refunds | Free / $19 / $49 / $199 |
| Judge.me | Customer reviews | Free / $15 |
| Triple Whale | Analytics and data insights | Free for less than $500K GMV |
| Chargeflow | Chargebacks | 25% per chargeback recovery |
Want to learn more about ecommerce?
Ready to move your online store to the next level? Check out the articles below:
- 17 Best Dropshipping AI Tools in 2025 (Free & Paid)
- The 16 Best AI Tools for Shopify in 2025 (Free & Paid)
- Dropshipping Automation Software: 11 Tools That Help You!
Plus, don't forget to check out our in-depth how to start an online store guide here.
