Finding a dropshipping niche for your store, it might seem like a hard choice to make. What if you make the wrong choice? What if nobody is looking for your “Parrot cookies”? I will give you a short answer below, to then give you 7 ways to select the best dropshipping niche possible!
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What Is a Dropshipping Niche?
To start off, do you know what having a dropshipping niche store means?
A dropshipping niche means having a store catered for a type of people with the same interests.
For example, having a dropshipping store with only dog products, because you want to target people who love dogs.
Furthermore, a niche can be divided into two different kinds of niches. You have the steady and the trendy niche.
What is a Steady Dropshipping Niche?
A steady niche (or so-called evergreen niche) is a niche that got demand all year round.
Same as my example above with the dog store. People will have dogs the whole year. Not just around, for example, Christmas. This means that the demand for dog products will be there for the whole year. (More information about the dog niche here)
If you’re not sure if the niche is steady or trendy then a great way to check is to open Google Trends. Here you can clearly see that dogs are steady all year in the US:
Another great example of a steady dropshipping niche is Yoga.
What is a Trendy Dropshipping Niche?
A trendy niche is a niche that is hot right now but will eventually die off. The biggest example I can give you, so you know what I’m talking about, is the fidget spinner:
Look at that spike suddenly when fidget spinners were a big hype, but would you buy a fidget spinner right now?
You can make a lot of money with selling trends, but keep in mind that eventually, they will slow down.
For this reason, I suggest picking a steady niche if you want a higher chance to have a long-term dropshipping store. This way you won’t have to sell trends that are no trends any more!
Just imagine having a fidget spinner store right now.
That would suck, right? Or do you think you can still sell a lot of them like when it was a hype?
7 Ways to Find the Best Dropshipping Niche for Your Store
Now the exciting part! I got 7 ways for you to find the best niche possible for your dropshipping store.
Just remember that these will be tips on how to find a new niche, but after you found one (or a few) I still suggest you check if it could have a chance to be profitable!
If you’re interested in learning how to see if your dropshipping niche could be profitable, then I suggest reading my other article:
Option 1: Choosing a dropshipping niche that you’re passionate about
Ask yourself this question: “Am I passionate about something?” or “If you can buy something right now, what would it be?”.
If you’re passionate about some kind of niche, like gardening, then you can use that knowledge to select the best products and help your customers even better. Another bonus is that you have a higher chance to stay motivated during the time that you might not get that many sales.
You can help
Of course, there needs to be an audience for your specific niche that you’re passionate about
So don’t forget to check something like Google Trends to see if you got an audience for your passion.
Option 2: The hobbies niche
This way you will get an idea of all the hobbies out there.
Do you know why hobbies are so great?
It’s amazing how much money passionate hobbyists will spend. Mountain bikers will drop hundreds on lightweight accessories to shave a few pounds, and avid fishermen will invest tens of thousands of dollars in boats and related accessories.Shopify blog
After you found some hobbies that you think are interesting you need to test out if they are steady or not. A way to test this is to head over to Google Trends again and type the name of the hobby there.
I’ll take as an example the hobby playing guitar. You can see below that it is in
Of course, that’s just by typing in guitar. You could also type in something like playing guitar.
Option 3: Checking Amazon niches
If you’re at Amazon, then simply press the “all” button. This will give you a whole list of possible niches.
Now just click on a niche that looks interesting to you and press the search button without typing anything in. I clicked on Home & Kitchen
As you can see below, you will then get a lot of ideas for different kinds of niches. You might even get some ideas of what kind of products to sell!
Option 4: Checking AliExpress niches
Another great option to check for possible niches for your store is to go on AliExpress.
Just hover your mouse over a category, then you will see a lot of niche ideas there.
In the image below I hovered my mouse over the Home & Garden category. As you can see you can get so many ideas from this screen alone!
What about selling umbrellas, wall clocks or kitchen tools?
For the example below I clicked on Kitchen Tools & Gadgets. Don’t forget to sort the results by orders and see what kind of products in that niche are selling the best!
I got one more tip for you, if you’re at AliExpress then the niches are already separated for you, as you can see in the image below.
- 1. Home & Garden. Biggest niche, here you sell everything from arts to furniture.
- 2. Kitchen. Middle niche, here you can sell everything from bakeware to kitchen tools.
- 3. Kitchen Tools & Gadgets. Smallest niche, the only thing you can sell now are kitchen tools and gadgets.
Keep in mind that the bigger the niche is the more competition you will get, but this will also mean that there will be more customers.
Option 5: Checking Oberlo’s top niches
Oberlo is a marketplace for dropshippers they also connect AliExpress with Shopify. This gives them a lot of data about good and bad niches.
They say in their blog post that they collected data about sales made with Oberlo since 2016. I suggest reading the full post from Oberlo here where they breakdown all the data!
Option 6: Checking Facebook for competitors
Facebook is a great place to check for possible niches.
You know why?
Because, if you find Facebook ads that are running right now with good engagement and clicks then you know that these niches are working. Because no one would keep an add running if it’s not profitable!
You can either search through Facebook typing in words like:
- 50% / 60% Off (or any other percent off)
- Get Yours Now / Here
- Free Shipping
- Get It Here
- Get It Now
- Just Pay Shipping
- Click Link
- Buy Now
- Limited Supply
Or you can use this free Chome extension called Turbo Ad Finder. This will automatically show you all the ads on your Facebook news feed. Awesome, right?
If you’re interested in learning more ways to do research on Facebook, then I suggest reading this article of mine here.
Option 7: Finding successful dropshipping stores
Another great way to find the best niche for your dropshipping store possible is to copy the success of others.
Of course, don’t copy everything, but if you find a lot of successful dropshipping stores in, for example, the pet niche, then maybe you could try that niche as well and see if you could replicate their success!
Also, if you’re interested in seeing a list with the most successful dropshipping stores, then you can click here.
Dropshipping Niches to Avoid
This is my personal opinion, but I suggest avoiding these dropshipping niches:
- Watches. This niche is so sutured. A lot of people pick this niche when they are starting out. From people trying to create a luxury brand to people using the free plus shipping model with watches. (You can click here to read my top 4 reasons on why I don’t suggest you start dropshipping watches)
- Health. Be careful with this niche. Some countries have laws in place about what you can sell. Do your research when you want to sell in the health niche. (More information about that here)
- Clothing. This goes for all the products that need sizing. A lot of people return these kinds of products because they ordered the wrong size. Or worse they order a lot of different sizes to then return the ones that don’t fit. So if you’re not ready to deal with this kind of returns then I suggest not picking this niche.
- Copyrighted Products. If you don’t have the license to sell something that got copyright then please don’t sell it. It might give you a lot of profit at the beginning, but it could bring you down at the end when the companies that own the copyright pursue you in court. (More information about that here)
If you want to learn more about what kind of products to avoid dropshipping, then I suggest clicking here to read my other article about products to avoid while dropshipping.
And also, if you don’t have a Shopify store yet, then you can click here to get a free 90-day trial!
So there you have it, now you know what a dropshipping niche is and you know 7 ways to pick the best niche for your dropshipping store possible!
I hope the dropshipping niches to avoid was also helpful for you!
And don’t forget, it takes time before you start seeing results. Don’t give up!
Let me know if you got any other way to find a
Good luck with your dropshipping store!